Today's customers are "plugged in" 24/7. They
demand instant access to information and transactional capabilities when they
want them, are savvy when it comes to making purchase decisions, and are not
afraid to change brands if a company no longer meets their expectations.
How are companies responding to the new environment of
rapidly rising customer expectations and disruptive innovations like social,
mobile and cloud technologies?
Oracle’s recently released global survey of 1,300
senior-level executives from 18 countries in North America, Europe, Asia
Pacific and Latin America yields new insights on the challenges, strategies and
lessons learned for succeeding in the (more...)
Today’s customers expect an experience that is both relevant and interactive
across web, mobile and social channels. By focusing on creating experiences that demonstrate how well you know
your customers, that promote social interactivity, and that allow for anytime,
anywhere access across web, mobile and social channels, you can successfully
drive customer engagement, and unlock the door to greater sales and loyalty for
your business.
The key to delivering the kind of exceptional online customer
experiences that can help drive the success of your business is web experience
management. A web experience management
solution such as Oracle WebCenter
Sites, (more...)
As we
saw in Tuesday’s screencast about
delivering exceptional online experiences, today's customers expect an online
experience with your brand that is personalized, interactive and social. In
order to drive sales and loyalty, you need a web experience management solution
that empowers your business to easily create and manage contextually relevant,
targeted and interactive experiences that are optimized for web, mobile and
social channels. Oracle WebCenter Sites can provide you with the capabilities
you need to manage large-scale, global online presences that engage and
captivate your customers.
Ready to engage? Learn
more today:
- See a
demonstration of the exciting new (more...)
Web, mobile and social channels have ushered in what
Altimeter analyst, Brian Solis, referred to in a recent Oracle
WebCenter Social Business Thought Leaders webcast as
connected consumers. These connected
consumers have more choices, influence and access to online information than
ever before. Engaging these customers
and earning their sales and loyalty can be a great challenge.
Customers decide how, when, and where they want to engage
with your brand--whether it's in the store, over the phone or on the web. They
expect you to know who they are and what they need, and to seamlessly recognize
them at (more...)