Good UX – Don’t Leave Home Without It

There was a time when I asserted that User Experience would be a differentiator for Oracle in selling Fusion Applications.  Lots has changed since then, so I think it’s time to change my own thinking.  What’s changed?


  • Oracle has a cloud platform
  • Fusion Applications is now Cloud Application Services
  • We’re seeing well-designed user experiences throughout Oracle’s offerings: Simplified UI in moving into the Applications Unlimited products, and is also evident throughout Oracle’s cloud (more...)

Plea For Tight Messages – OOW14

It’s so easy to lose track of time at Oracle OpenWorld.  I think I’m writing this on Tuesday, but can’t say for sure…

Lots of information being shared here:  incremental development of Simplified UI, a myriad of new cloud services announced (including a very cool Integration Cloud Service), new features for MySQL, new mobile applications for the E-Business Suite, Eloqua services for Higher Education, a visualization-oriented UI for OBIEE (and saw a very cool (more...)

The Best Question So Far

So I was in a session here at OOW14 on “User Group Sunday” when one of the attendees asked what I consider to be the best question I’ve heard in a long, long time.

If the Oracle Cloud is so wonderful, why haven’t all of Oracle customers moved to it already?

Great, great question.   Goes straight to the heart of one of Oracle’s primary messages.  The answer played out as something close to (more...)

Oracle Cloud – Keeping Your Perspective

The fact that we live at the bottom of a deep gravity well, on the surface of a gas covered planet going around a nuclear fireball 90 million miles away and think this to be normal is obviously some indication of how skewed our perspective tends to be.”
             - Douglas Adams, The Salamander of Doubt: Hitchhiking The Galaxy One Last Time

Oracle OpenWorld kicks off tomorrow.  My (more...)

Simple Solutions Do Not Equal Easy Builds

Am I the only one that often tries to make solutions far more difficult than needed?  My first approach to any challenge is likely the most complicated thing I could create.  For example, I was working on something with Oracle Apex last week.  Came up with what I thought was a nifty new feature and started building.  After the equivalent of several hundred lines of code, I had something that worked...just not as well (more...)

Full Disclosure

Over the next few weeks, I'll be sharing plenty of information relating to Oracle OpenWorld.  Mostly on this blog or via my Twitter account (@fteter).  As always, I try to share information in an accurate and a positive way.  I'm an Oracle fan, but I always try to balance that with accuracy and honesty.  In that spirit, it's important for me to make some disclosures about my attendance at OOW14.

I'm attending on "The King's (more...)