By Jim Lein
Rush hour traffic. Tuesday morning. The Mission District of San Francisco.
I’m riding shotgun in a Lincoln Town car, on my way to meet Ron Storn, VP of People for Lyft, for breakfast. Ron would be presenting in our customer experiences session at Oracle OpenWorld ’14 later that week.
Aaron, my driver, takes the advice of his navigation app and leaves the clogged freeway to follow a series of detours that (more...)