In my previous blog, I shared with you the five key data integration requirements, which can be summarized as: integrating any data from any source, stored on premise or in the cloud, with maximum performance and availability, to achieve 24/7 access to timely and trusted information. Today, I want to focus on the requirement for integrating “any data”.
As you strive to compete better in meeting your customers’ needs, data takes the role of a critical asset in improving how you run your company. You work on making better decisions with a complete picture of the business. Bringing all relevant data together enables more breadth and depth in analysis and reveals trends and opportunities with higher accuracy.
The bottom-line impact of data-driven decision making is no longer a speculation. In a recent study, Erik Brynjolfsson an economist at Sloan School of Management at the Massachusetts Institute of Technology, Lorin Hitt, a professor at the Wharton School of the (more...)