New Ways To Embrace The Power Of The Crowd

By Nikki Goth Itoi

When Apple announced its new smartwatch this fall, it may well have stolen all the headlines. But this deep-pocketed giant was by no means first to market with a device of this kind. Pebble, a start-up that in 2011 raised a then-record $10.26 million on Kickstarter, was first to market in 2013, a year ahead of Apple. In fact, Pebble was on its second smartwatch, Pebble Steel, when Apple rolled (more...)

Empowering the 21st century sales force

Some top tips for creating a more efficient, effective and successful sales force from Ian Tickle, Vice President, Software as a Service, EMEA, at Oracle. 

It is now old news that the buying habits of your customers have fundamentally changed. We are operating in the era of the empowered customer where, to quote Forrester Research, ‘buyers are more demanding, informed, value sensitive, and have more choices available to them than at any other point (more...)

OPA Newsletter – Winter 2014 edition

The Winter 2014 edition of the Oracle Policy Automation OPA Newsletter is out: get your free copy here