Oracle OpenWorld Session: "Marketing and Selling Smarter with Social Media"

Tony Ouk | Sep 7, 2010 14:29 +0000

Social Media is at the forefront of marketing today.  Applied correctly, companies can directly reach and interact with a multitude of their target audience.  Oracle MDM and other Oracle Applications Product Marketing groups have been at the forefront of this marketing trend.

Join us at Oracle OpenWorld on Wednesday, September 22, 2010 to learn how Oracle MDM and other Oracle Product Marketing groups leverage social media to increase product awareness, generate demand, and provide modern sales collateral. The discussion covers the types of social media channels used, how these channels are connected, and the ways results are measured. The session is appropriate for marketers or product marketers as well as sales managers or product managers interested in increasing the buzz about or traction of specific products or services.

Event:  Oracle OpenWorld 2010

Date:  Wednesday, September 22, 2010

Time:  11:30 AM

Location: Westin Market Street Hotel; Metropolitan I Room

To learn more about this Oracle OpenWorld session, click here.

Oracle OpenWorld Session: "Marketing and Selling Smarter with Social Media"

Tony Ouk | Sep 7, 2010 14:20 +0000

Social Media is at the forefront of marketing today.  Applied correctly, companies can directly reach and interact with a multitude of their target audience.  Oracle's Agile PLM and other Oracle Applications Product Marketing groups have been at the forefront of this marketing trend.

Join us at Oracle OpenWorld on Wednesday, September 22, 2010 to learn how Oracle's Agile PLM and other Oracle Product Marketing groups leverage social media to increase product awareness, generate demand, and provide modern sales collateral. The discussion covers the types of social media channels used, how these channels are connected, and the ways results are measured. The session is appropriate for marketers or product marketers as well as sales managers or product managers interested in increasing the buzz about or traction of specific products or services.

Event:  Oracle OpenWorld 2010

Date:  Wednesday, September 22, 2010

Time:  11:30 AM

Location: Westin Market Street Hotel; Metropolitan I Room

To learn more about this Oracle OpenWorld session, click here.

Oracle OpenWorld Session: "Marketing and Selling Smarter with Social Media"

Tony Ouk | Sep 7, 2010 14:07 +0000

Social Media is at the forefront of marketing today.  Applied correctly, companies can directly reach and interact with a multitude of their target audience.  Oracle Applications Product Marketing has been at the forefront of this marketing trend.

Join us at Oracle OpenWorld on Wednesday, September 22, 2010 to learn how Oracle's product marketing group leverages social media to increase product awareness, generate demand, and provide modern sales collateral. The discussion covers the types of social media channels used, how these channels are connected, and the ways results are measured. The session is appropriate for marketers or product marketers as well as sales managers or product managers interested in increasing the buzz about or traction of specific products or services.

Event:  Oracle OpenWorld 2010

Date:  Wednesday, September 22, 2010

Time:  11:30 AM

Location: Westin Market Street Hotel; Metropolitan I Room

To learn more about this Oracle OpenWorld session, click here.

Steps to PLM Success – Integrating best practices, standards will boost PLM returns

Tony Ouk | Aug 27, 2010 15:06 +0000

Here is a great article by InTech. In it, Ed Shinouskis explains how a properly executed PLM strategy will offer three benefits:

  1. A sound PLM integration plan produces positive results and cuts costs.
  2. PLM makes information transparent with centralized access to product design data.
  3. Success is dependent on standardization of procedures to eliminate ambiguity.

To summarize, Ed Shinouskis says,
"By taking advantage of existing technology and by building in flexible business processes and solutions, manufacturers, with their integrator partner and PLM software vendor, can infuse more exacting standards into their product life cycles to reduce time to market, cut down on product costs, and increase yields on their new product investment. There are some great innovative product ideas out there, but harnessing them, turning the concept into reality, while streamlining the engineering and manufacturing processes can, at times, bottleneck any manufacturer."

Click here for the full article.

What’s Going on at OpenWorld with MDM?

Tony Ouk | Aug 27, 2010 14:41 +0000
Oracle OpenWorld is fast approaching!  This year, OpenWorld will have a strong MDM presence with over 30 sessions delivered by Oracle and 34 customers and partners. This year's event also includes 6 Demo Pods dedicated to demonstrating over 15 MDM products. 

For more information, read the Oracle OpenWorld MDM Focus On Document.